a list of my favorite "Old School" direct marketing, advertising and copywriting books

I just published a short list of some of my favorite "Old School"
Direct Marketing, Advertising and Copywriting books on my blog.

These aren't high-priced courses or anything like that.

These are just plain old books that I've been studying and enjoying
for years and I thought you may enjoy them yourself.

In fact, if they aren't out of print (which many of them are) you
can pretty much find them at any online bookstore for less than the
cost of lunch at your favorite fast food restaurant (come one, we all
eat that garbage once in a while).

Check out the "Old School" direct marketing books list on my blog:
http://www.undergroundtraininglab.com/3602/my-favorite-old-school-direct-marketing-books/

 

 

 

Enjoy!

Jeff Johnson

P.S.

Some of you may be wondering why an Internet Marketer would even
care about these "Old Geezer" books when all of them use old school
print ads and direct mail pieces as examples and case studies (which
really was the only choice when these books were written as far back
as the 1920s).

The answer is quite simple:

Internet Marketing IS Direct Marketing.

And these books were written by the Masters of Direct Marketing!

Check out my blog for a list of "Old School" Direct Marketing books:
http://www.undergroundtraininglab.com/3602/my-favorite-old-school-direct-marketing-books/

 

 

 

 

P.P.S.

I also give some tips on how to save hundreds of dollars, even
thousands of dollars when building your very own "Old School" Direct
Marketing Reference Library.

It's all free, and it's all on my blog:
http://www.undergroundtraininglab.com/3602/my-favorite-old-school-direct-marketing-books/
 

14063 Lakeside Blvd, N., Ste A, Shelby Township, MI 48315, USA

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